Proraso
Italian Tradition in Personal Care
Since 1948, Proraso has been a benchmark in men’s personal care, offering high quality products that combine tradition and modernity. Originating from Florence, Italy, the Proraso range of products offers complete shaving and beard care solutions designed to meet the needs of every man.
With over 70 years of experience, Proraso combines Italian tradition with high quality ingredients to guarantee exceptional results.
Proraso offers specific lines for different skin types and needs:
- Green Line: For a refreshing and toning effect.
- White Line: Ideal for sensitive skin, with oat extract and green tea.
- Red Line: For hard and thick beards, with shea butter and sandalwood.
- Blue Line: Moisturising and protective, with aloe vera and vitamin E.
Proraso is not just a brand, it’s an experience. The products are designed to transform your daily routine into a moment of care and well-being, providing an impeccable shave and superior beard care. Trust Proraso for soft, fresh and revitalised skin, and discover why we are the choice of men all over the world.
Join the Proraso tradition and feel the difference with every use.